Advanced Training Using LinkedIn Recruiter to Find, Recruit, and Hire Passive Candidates

We offer a series of online and live training workshops for corporate recruiting organizations that have purchased licenses to LinkedIn’s Hiring Solutions suite of products. The specific focus of these programs is on using LinkedIn Recruiter – the Company’s flagship product – for recruiting passive candidates.

The Basics of Passive Candidate Recruiting Using LinkedIn Recruiter

This is an online 90-minute introductory course on using LinkedIn Recruiter and the concepts of Performance-based Hiring to find and recruit passive candidates. The emphasis of the course is on understanding the job-hunting processes of passive candidates and developing appropriate messaging and marketing materials. Using LinkedIn Recruiter, attendees learn advanced networking techniques to quickly develop a pool of talented prospects in a few hours. Part of this includes how to contact these prospects, gain their interest, control the conversation, recruit them, and obtain high-quality referrals if a prospect is not appropriate for the job.

This is a basic course in passive candidate recruiting, but it provides a means to maximize a company’s value in its investment in LinkedIn Recruiter. There is no fee for this program for licensed users of LinkedIn Recruiter. This course is offered monthly. Contact your LinkedIn representative for registration information and sign-up details.

The Course Agenda

1. The basics of hiring A-level passive candidates.
2. Converting the job description into a career move. If you want to hire an A-level person, you first have to define A-level performance.
3. Creating the messaging for job postings, InMails, and voicemails.
4. How to go viral by posting the job on LinkedIn.
5. Using LinkedIn Recruiter to generate the prospect pool for InMailing and cold-calling.
6. Tapping into your company’s employee network to generate a high-value warm call list.

The Laboratory – The LinkedIn Recruiter Extreme Experience

This is the most unusual program your recruiting team will ever experience, and probably the most valuable. It’s a full-day interactive program delivered onsite. During the program recruiters work on a specific and important search project using LinkedIn Recruiter as their primary sourcing tool. By day’s end they are ready to contact prospects and begin hands-on sourcing, recruiting, and screening. During the day they will have prepared all of their recruitment messages, identified 20+ great prospects using LinkedIn Recruiter, connected with co-workers who directly know potential candidates, and learned how to control the conversation with prospects from beginning to end. Caution: this is a full immersion passive candidate recruiting program designed to jumpstart a company’s passive candidate recruiting efforts.

The Course Agenda

1. Introduction to Performance-based Hiring and Case-study Project.
2. Developing the Performance Profile and Career Opportunity – Determining why a top person would want your job.
3. Preparing the Ideal Candidate Profile – You have to know what you’re looking for before you start looking.
4. The 30-Minute Search – Navigating LinkedIn Recruiter to find some hot prospects.
5. Preparing the messaging and recruitment advertising for your case-study search project.
6. Developing the prospect pool using InMails and direct contact.
7. PERPing your employee network to quickly identify their best first degree connections.
8. Advanced Networking – How to get 2-3 great pre-qualified referrals on every call who will call you back.
9. Building a personalized action plan to develop the candidate slate for the hiring manager.