Hot Tip #5 - The Adler Group Recruiting Hot Tip of the Week - March 27, 2007
This week's tip relates to the emergence of Google Base ads showing up more frequently in candidate searches. As you're aware (hopefully) there is an increase in candidates using Google to look for jobs before going directly to a company career site or one of the major boards. A typical string would include the job title, a location, a keyword or two and the term jobs. "Dallas jobs sales" would be a typical example. While it doesn't always happen, more and more you'll see an unusual search box appear at the top of this listing. Here's what it looks like:
If you click on this you'll discover a complete list of open jobs meeting the initial search string criteria. This little gadget is Google Base, Google's free classified advertising system. It seems that items on Google Base show up when there are enough postings. Since the postings are free you should push all of yours to Google Base. If you take an early adopter attitude (be first to do this) you'll find some more top candidates without much additional effort.
You'll find more tips in the recruiting and sourcing section of our website. While you're there check out our free online webinars. People are always discovering some new recruiting and sourcing secrets.
Of course, if you're serious about becoming a top recruiter or want to accelerate the growth of your team, checkout the Lou Adler Live: Performance-based Hiring Tour 2007 and Recruiter Boot Camp Online. Our next live stop is Chicago on April 25th and the next Boot Camp starts April 6th.
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